Flexible Reward Marketplace for Loyalty Program Partners
Key challenges
Our client, a leading loyalty program platform, needed to collaborate with various brands and partners, allowing them to offer customers the ability to redeem loyalty points through their own portals.
Each partner has different preferences regarding the types of rewards offered, such as air miles, vouchers, and physical products.
The platform required seamless integration of vendors who supply these rewards, whether physical products or vouchers, into the client’s marketplace.
The solution needed to be dynamic and scalable, catering to multiple partners and vendors while offering customized experiences for each.
Client in spotlight
Our client operates the world’s leading multi-partner loyalty program and multichannel marketing platform. Active in countries like Germany, Austria, Italy, and Poland, they allow customers to collect and redeem points online and offline from well-known companies. These points can be exchanged for rewards like vouchers, frequent flyer miles, products, or charity donations. As a multichannel marketing platform, they ensure businesses can run personalized campaigns across all touchpoints—offline, online, and mobile—maximizing their return on investment (ROI) by delivering the right message to the right customer at the right time.
Unlocking Digital success
Project outcomes
A dynamic platform that can be customized for any partner, with white-labeled microsites tailored to each partner’s branding and reward preferences
SSO integration with partner portals for a smooth, secure user experience
The system can easily onboard new partners and vendors, allowing the loyalty program to grow without limits
Customers of partner companies enjoy a personalized, easy-to-use interface for redeeming loyalty points across various reward categories
Download Success Story
Dive deeper into the complete solution. Access the detailed success story in the PDF.