Empowering an education leader to embrace a new era of technology-enabled learning

Key challenges

The COVID-19 pandemic forced the closure of all offline coaching centres, leaving students without physical access to registration or support. This emphasized the immediate necessity for a robust online platform to facilitate digital learning for the students.

The client struggled with disparate Learning Management Systems, making it difficult to provide integrated information on courses, fees, exams, and scholarships to students, hindering data-driven decisions.

Students faced hurdles such as difficulty searching for courses online, lack of query monitoring, and offline enrollment processes, leading to bottlenecks in their journey and dissatisfaction with the User Experience.

There was no online portal for students to register, view, and manage enrollment for mock tests and scholarship exams.

Client in spotlight

Aakash BYJU's, with over 35 years of legacy since its inception in 1988, stands as a renowned coaching institute for medical and engineering aspirants in India. With a network of over 300 coaching centers across the country, Aakash BYJU's has established itself as a leader in the field of test preparation. Their team of over 5,000 expert faculty members is dedicated to providing students with exceptional coaching, enabling them to excel in competitive exams. In 2023 alone, Aakashians achieved remarkable success, with over 122,000 students qualifying in NEET & JEE exams. By leveraging advanced teaching methods and cutting-edge technology, Aakash BYJU's aims to foster a culture of academic excellence, offering top-notch test preparation services for medical and engineering entrance exams as well as foundation-level exams.

Unlocking Digital success

Ideation

Built a digital strategy for our client to make significant strides in the rapidly expanding realm of digital learning.

Our Approach

Created a unified platform to provide students with an integrated view and analysis and digitized the entire student journey from start to finish.

Outcomes

Elevated overall education quality by enhancing digital learning resources on the platform.

Project Outcomes

Optimized Digital Experiences, resulting in a 25% increase in entrance examination enrollments

Enabled personalized, omnichannel learning experiences that led to over 23% rise in revenue

Facilitated a seamless digital coaching journey with increased faculty-student engagement

Download Success Story

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