Our Latest Perspectives

UX Design Process
Blog
They are fully aware of the value positive product experience yields for their bottom lines.  One of the key ingredients of a powerful and positive customer experience is user experience design or…
November 11 , 2024
Posted by Kellton
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Product-led growth (PLG) Thumbnail
Blog
As customers, we hate it when we are constantly bombarded with sales/marketing messages and calls. In this age and era, the customer is the protagonist. And to succeed and make the customer fall…
December 18 , 2023
Posted by Amit Shrivastav
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product requirements
Blog
In today’s experience-driven economy, successful businesses constantly innovate and release products that exceed the expectations of their customers. As a result, product managers are often tasked…
January 30 , 2023
Posted by Amit Shrivastav
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stakeholder mapping
Blog
Product managers understand the value that great products create for their organizations. To outshine the competition, product leaders embrace innovative methodologies and technologies to identify…
December 28 , 2022
Posted by Amit Shrivastav
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Thumbnail - 7 effective ways to improve customer lifetime value (CLV)
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To thrive in the experience economy, businesses must keep their customers at the core of what they do. However, acquiring new customers is a challenge for many companies. According to recent data,…
December 02 , 2022
Posted by Amit Shrivastav
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